I’m not an expert. But, I can provide you with resources about culture, leadership and business from people who are.
Start With Why by Simon Sinek
How to Deliver a TEDTalk by Jeremy Donovan
Start Something That Matters
http://www.startsomethingthatmatters.com/
Blake Mycoskie, founder of TOMS, has written a phenomenal book which I highly recommend reading. On his website you can find a guide for the book, which is a free PDF download. Not only does this book encourage you to “start something that matters”, it also speaks great volumes to the benefits of investing in your company’s culture.
Zappos Insights
http://www.zapposinsights.com/culture-book
I can’t think of someone who has dedicated more time and resources to culture than Tony Hsieh, CEO of Zappos and author of Delivering Happiness. You can order a free copy of the Zappos Culture Book through the link above. I keep a copy at home and at work. You can also take a tour of the Zappos facilities to learn more about their culture difference.
